About Niagara Falls Tourism...

VISION STATEMENT
"To provide exceptional marketing and management leadership and coordination for Niagara Falls Tourism and its Sector/Product/Industry, raising world awareness and producing more travelers to assure that the City of Niagara Falls maintains its preeminent position as Canada's number one leisure travel destination."

NFT MISSION STATEMENT
"Niagara Falls Tourism (Visitor and Convention Bureau) is the official tourism marketing organization of the Community, responsible for developing public and private sector programs that produce incremental visitor business and resulting economic development returns for the City, its residents and the business community."

CORPORATE STRUCTURE
Niagara Falls Tourism Association is organized in three major components:

1. Board of Directors - to act as the central governing tourism agency for Niagara Falls providing oversight for the following functions:
   • Marketing
   • Visitor Services
   • Special Projects, and
   • Central Administration.
     
     
2. Niagara Falls Canada Visitor and Convention Bureau - operating as a division of the corporation to deliver marketing, visitor services and central administration. The Bureau will provide services to its members and act as the public "face" of the corporation.
   
   
3. Other Major Events - the corporation may form other divisions operate other ongoing major events as decided by the Board of Directors.

MEMBERSHIP
Membership of Niagara Falls Tourism Association is divided into three membership categories:

1. REGULAR/FULL MEMBERS - Any proprietorship, partnership or corporation located within the corporate limits of the Niagara Region or such other location as approved by the Board, that directly provides goods or services to visitors and/or tourists may be a Regular/Full Voting Member of the Niagara Falls Tourism Association.
   
   Accommodations and Food & Beverage Sectors must be deemed to be establishments within the corporate limits of the Niagara Region, unless otherwise directed by the Board of Directors.
   
   
2. REGULAR/FULL NON-VOTING MEMBERS - Any proprietorship, partnership or corporation located outside the corporate limits of the Niagara Region or such other location approved by the Board that directly provides good or services to visitors and/or tourists may be a Regular/Full Non-Voting Member of the Niagara Falls Tourism Association.
   
   Any incorporated association, organization or group within Ontario or such other location approved by the Board that directly provides good or services to visitors and/or tourists may be a Regular/Full Non-Voting Member of the Niagara Falls Tourism Association.
   
   
3. ASSOCIATE MEMBERS - Individuals and/or businesses not eligible for regular membership as defined above may be associate members.